Carolyn Takes the Book Biz
Technology to be Loved or….
I was in the fourth grade I had a teacher who was memorable in three
ways. She was very tiny, not much bigger than I was.
Her boobs hung down to her waist, an attribute I found very curious
because I came from a family of fashionable women who happily wore
the falsies and waist cinchers that were popular in the 50s. And
every day she would chalk a new adage on the board for her class
to memorize. One of them was:
judge a book by its cover
may have been my first introduction to the concept of tolerance.
You see, in Utahwhere I was raised, we were
all pretty much blue-eyed blondes with names like Nielsen and, well,
Howard and Johnson. Our culture was rather isolated at the time.
No computers, no TV, no diversity, no need to talk much about race.
Religion was a big topic among both Mormons and the non-Mormons
called Gentiles but the subject was mostly underground except for
proselytizing. Books were a good place to start learning about tolerance,
though I doubt that my teacher was purposefully espousing the need
than 50 years later, we still have not learned the lesson posed by
this wise old saying and that teacher who probably lives on only in
memory. Here are a few of the reasons I feel comfortable saying that:
and Noble still will not put a book published by a POD press on
its distribution list for its stores (though it will carry them
on its website.)
often pass over books published by the subsidy publishers. (By
the way, though subsidy publishers like XLibris and 1stBooks
generally use POD presses, the opposite generalization—that POD
books are subsidy or vanity published-- is incorrect.)
reviewing sites will not list books released by POD publishing
houses. And it is harder than pulling one’s own teeth for a POD-published
book to get a review from The New York Times or Kirkus Reviews.
are a curiosity loved by the press but often disdained by the
book trade’s hallowed halls—excepting, of course, when those halls
are republishing their own titles in e-book form as my publisher
has just decided to do (see their new e-book library at: http://www.publishamerica.com/shopping/index.htm).
you, there are some very good reasons for some of this, but it is
still judging a book by its cover—er, by its printing press. It
still means that many of the world’s finest books may never be published,
much less make it to a bookstore’s shelves.
there is a new concept afoot. It is a book available on a CD that
can be viewed with a computer or TV and heard as well! These “books” have many
of the attributes of a DVD. They can be fast-forwarded, paused,
and so on. One of my author friends, Christy Tillery French, whose
newest book Chasing Demons will be published this way,
describes the concept like this:
“The reader is reading a mini movie
while listening to a narrator read the text. She has the option
of turning the narrator's voice off. This is meant as a way
to pull in those would-be readers who feel they don't like to read
because they are slow or because they are semi-illiterate.”
approach to reading books will also appeal to the tekky generation.
Some of Christy’s daughter’s college-age friends pronounced the
concept by Hot Java, “cool.” It sounds pretty neat to me, too. I
have a blind aunt who could actually read my book if it were published
that way. And my new book of poetry? Now, who could I get to do
(go to - www.hotjavaproductions.com.)
is reputed to pay a pretty good advance and is indicating that books
published by them will eventually be partnered with a good, traditional
question now is this: Will this method of publishing be judged inferior
because they aren’t doing it the same way it’s always been done?
I hope not. The world is a better place with choices and I wish
Hot Java and my new friend, Christy Tillery French, the best of
Each month in this box, Carolyn
lists a writing or promotion tidbit that will help authors
and a tip to help readers find a treasure among long-neglected
books or a sapphire among the newly-published.
Subscribe to “The Publicity
Hound’s Tips of the Week” e-zine and receive FREE the handy
checklist “89 Reasons to Send a News Release.” http://www.PublicityHound.com
Readers' Tip: I am reading
a book that is sorta, kinda genre fiction. That may surprise
those of you who know me.
But true to this column’s advice, I decided to never
judge a book by anything but what’s between the covers. This
book is called Mysticus
by Randall Silvis. His writing is literary and the genre is,
well, indescribable; it’s a little of almost everything. It
would be wonderful if it got the attention it deserves. Learn
more at: amazon
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