Character counts, especially in business.
Integrity is a how-to book on building a successful career
or business using the character of integrity. Integrity is a characteristic
that builds relationships of trust. Something lacking in businesses
recently highlighted in the news.
Cloud tells us:
"In this book we will look at six areas of character....
They will bring you results that you've not been able to obtain.
They will solve the persistent problems that seemed to have turned
into patterns over the years and appeared to have no answers.
Together these character traits will enable your talents and abilities
to bring you the results you know you should be getting, but sometimes
Creates and maintains trust.
Is able to see and face reality
Works in a way that brings results
Embraces negative realities and solves them.
Causes growth and increase.
Achieves transcendence and meaning in life.
Cloud believes integrity supersedes all gifts and talents.
Cloud came to define these areas when a friend asked him to talk
with her twenty-year-old sons who questioned success. Not wanting
to be confused with motivational speakers, he declined, but later
agreed. Through this personal experience, Cloud discovered a smart
and simple way to share the skills of success through the sincere
characteristic of integrity.
The things he shares with his friend about finding success are:
1. Competency - master your craft
2. Alliance builder - build relationships with others who are competent
in their crafts
3. Character to not screw it up - have integrity, being honest
For his examples, Cloud uses job experiences and people he would
or would not recommend due to skills and characteristics. The most
important point in this book is honesty. Once you lose it, it's
difficult to get back.
Integrity isn't just a business tool. It's self-help of
the highest quality. Cloud offers advice and provides information
that can improve teachers, students, parents and their children.
The list of relationships and acquaintances could go on and on.
Dr. Henry Cloud reads the audio version, which is abridged. His
presentation is simple and direct. Forget the headphones on this
one. In today's society, everyone needs a little reminder about
integrity. Integrity is a keeper that needs to be shared.