Another Review at MyShelf.Com

Zoom
The Global Race to Fuel the Car of the Future

by Vijay Vaitheeswaran and Iain Carson



      In Zoom, Vijay Vaitheeswaran and Iain Carson have written an intriguing and important book on the importance of shedding our dependence on oil and saving the planet. The subtitle of the introductory chapter sums up the gist of the message: "Oil is the problem; cars are the solution." This continues with the lead-in to the first chapter: "America’s car and oil industry got the world into the current energy crunch and, in the process, may have killed off their own future."

The authors suggest (correctly, I think) that big oil may be pricing itself out of existence. This is especially true for America’s big oil companies. The higher the demand and price for oil, the more emphasis placed on alternative fuels, which could spell the end of OPEC’s reign on energy distribution.

The authors explain how the oil cartels and the auto industry have joined forces to retard rather than advance the use of alternative fuels.

The authors explain how America’s big two auto manufactures, GM and Ford, fell behind Toyota in the race for auto production, and how Toyota, with the advent of the Prius, have spurred the advancement of cars using either alternative fuels or combinations of oil and other sources. They do not see a bright future for American auto makers. The authors include many stories of people who have come up with possible cures for our energy problems, only to have their ideas crushed by big oil and big auto companies, though some still are working toward an alternative to air-polluting oil.

This is a book that will (or at least should) get much attention while we are in the midst of the global warming debate. That, plus our dependence on foreign oil, should make the book one book to read this year.

The Book

Twelve / Hachette Book Group
October 1, 2007
Hardcover (reviewed from advanced reading copy / uncorrected page proofs)
044658004X / 978-0446580045
General Non Fiction/ Business & Money
More at Amazon.com
Excerpt
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The Reviewer

Willie Elliott
Reviewed 2007
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© 2007 MyShelf.com